I’ve just found out that Sony Online Entertainment did launch a TV campaign around DC Universe Online’s launch. The Facebook page shows one of the variants. If you’ve followed this title at all, you’ve probably seen the parts of the ad before. It’s certainly a better step than not having one (and I’d be curious … Continue reading
Tagged with DC Universe Online …
DCUO: Countdown to Crisis
I’m going to start 2011 the way I ended 2010: publicly wondering what is going on at Sony Online Entertainment with DC Universe Online. SOE looked to be in a pretty good place to develop DCUO – they had a larger IP than its competitors in City of Heroes / Villains and Champions Online, it … Continue reading
DCUO: Adding Insult To Injury For PS3 Beta Preorders
On top of the PS3 beta preorder players not getting into the PS3 beta on November 30 as assured (due start date for the PS3 beta: “soon”), those players learned today that Playstation Network Plus subscribers will also be given PS3 beta access when it launches. This will happen probably before Christmas if such an … Continue reading
DC Universe Online (Now That The NDA Has Gone)
The DC Universe Online NDA has been dropped (somewhat surprisingly, since there still isn’t an official launch date) so below are my opinions based on the preorder beta. Conclusion: – If the idea of teaming up with Superman gives you a nerdgasm, DCUO may be your title. – Leveling is very quick and it is … Continue reading
DCUO PS3 Beta: A Masterclass of Marketing Mismanagement
Following on from my previous post, it turns out an Sony Online Entertainment guarantee is not a guarantee at all. The DC Universe Online PS3 beta didn’t launch on November 30 – it is still coming “soon” – and numerous PS3 players were left wondering what was going on until a very late-in-the-day Facebook post … Continue reading
DCUO: So, Is A Guarantee Actually A Guarantee?
When Sony Online Entertainment (SOE) delayed DC Universe Online (DCUO) at the start of November, they threw out some bait to potential players: pre-order by November 15 and you were “guaranteed” beta access by November 30. Guarantee is a strong word to use in this context. For PC players, the potential to meet this guarantee … Continue reading
Champions Online Goes F2P; Surprises Few
Funnily enough, Champions Online announces it is going fully free-to-play (F2P) just days after I post a comment that it probably isn’t going to see any growth under a subscription model. Such is my power. I’ve had a quick scan around and not seen anyone else connect up that ChampO is going F2P the week … Continue reading
Battle Royale: CoH/V vs ChampO vs DCUO vs SHSO vs Marvel MMO
Back in 2008 (sheeh, that long ago?) I wrote a piece on City of Heroes / Villains versus Champions Online versus DC Universe Online. It’s time for a review of how these direct competitors are travelling, plus the new challengers in this space. City of Heroes / Villains (Paragon Studios / NCsoft) The self-proclaimed “world’s … Continue reading
Marketing Console MMOs Is Hard – DCUO Again
In my opinion, console MMOs are going to be a major addition to the MMO industry. Sure, there have been some, but I see huge dollars out there for the first next gen console MMO that lands. Of course, there are challenges with console MMOs. However, if there was ever going to be a case … Continue reading
DCUO Beta: No Guarantees for Europe
DCUO’s big current push is their just launched beta and the offer that all those who preorder the title by November 15 are guaranteed beta access by November 30. Tying beta access to the preorder strikes me as a cynical way of pumping up preorder numbers, which can in turn be used promote how popular … Continue reading