Kotaku covers it succinctly:

As a woman in gaming, you can either work in PR or be a booth babe! It’s the entire spectrum of possibilities!
If you’re a woman and outside of those things, well, you just don’t really fit.
If I was being extra picky, I’d say the image used for the ‘positive take’ of women in gaming shows a lot of leg on a woman with an hourglass figure who’s reached the top of the ladder, can’t climb any higher and is now looking for something could be a subtle symbolic reference… but let’s not head in that particular direction.