Tagged with Activision Blizzard

The Very, Very Late 2010 MMO Recap (Part 2)

Part 1 is here, including a note about why April is the best time to review what happened about 16 months ago. July: Star Trek Online Executive Producer Craig Zinkievich leaves both the title and Cryptic Studios. Capcom’s Xbox Japan- and Xbox 360-only MMO Monster Hunter Frontier Online tops the sales charts in Japan. Activision … Continue reading

Blizzard Has Sent You A Friend Request

Blizzard recently implemented its own social network application called RealID, which launched as a totally optional adjunct to World of Warcraft. Two weeks later and the indication is that “totally optional” actually meant “compulsory with the launch of the Cataclysm expansion“. The reaction to this move hasn’t been positive, with a lot of the criticism … Continue reading

Bobby Kotick: “WoW Basically Props Up Activision”

Okay, that isn’t exactly what he said. The head of Activision Blizzard actually said, “Today, probably 70 percent of our operating profit comes from non-console-based video games. So, while you might see a month-to-month change or volatility against expectations, that doesn’t really get us too concerned.” The key word there is ‘profit’. Not ‘revenue’ which … Continue reading