Massively’s exclusive Rift video pulls no punches about how great Rift is going to be. It is “the complete next generation in online gaming” that will “advance the genre the day it ships”. I’m surprised the video was restrained enough not to add, “Rift thinks World of Warcraft has a real pretty mouth”.
Filed under Advertising / Marketing …
Call of Duty: Black Ops – Shooting Stuff is Awesome And No-one Gets Hurt
I can’t help but note the irony in Call of Duty: Black Ops tying itself so very tightly to to macho nature of bloody warfare, yet advertising itself as a game for everyone that is nothing but safe, clean fun.
Buy Medal of Honor or EA Will Shoot A Baby
They aren’t kidding around.
Battle Royale: CoH/V vs ChampO vs DCUO vs SHSO vs Marvel MMO
Back in 2008 (sheeh, that long ago?) I wrote a piece on City of Heroes / Villains versus Champions Online versus DC Universe Online. It’s time for a review of how these direct competitors are travelling, plus the new challengers in this space. City of Heroes / Villains (Paragon Studios / NCsoft) The self-proclaimed “world’s … Continue reading
Five Reasons Why SWOR Is A High Risk MMO: #2 It Is Going To Cost Too Much
Following on from reason number 1, the next big problem that Star Wars: The Old Republic is going to face is that it is going to cost too much.
Cost estimates for SWOR vary from the US$150m mark up to the US$300m mark, which is a big range, but regardless of its true cost it is EA’s self-proclaimed biggest project ever and even BioWare sees it being multiple times bigger than anything they’ve worked on before. The reason is will cost too much is that combination of profit, business practicality and ego I mentioned before, but the development costs are actually what could cause the most problems post launch.
To understand this, you have to look at how MMOs actually make money: box sales, subscription fees and real money transactions (RMT). Continue reading
Marketing Console MMOs Is Hard – DCUO Again
In my opinion, console MMOs are going to be a major addition to the MMO industry. Sure, there have been some, but I see huge dollars out there for the first next gen console MMO that lands. Of course, there are challenges with console MMOs. However, if there was ever going to be a case … Continue reading
DCUO: All Quiet On The Beta Front
DC Universe Online is set for a November 2 2010 launch date – exactly two months from today. Although you’ve been able to pre-order the game for a few weeks now, there is still no announcement of when any kind of public beta will be starting. Although it is concerning that some kind of public … Continue reading
Censorship, And What’s Going On Here Guyz?
A Short-ish and Curious Tale So, you’ve got Deadly Premonition, a game with a pretty patchy history – announced under one title, then disappearing for an extended period only to pop up with a new name – that launches to a pretty mixed set of reviews. It’s also a budget game, so the chance of … Continue reading
CoH/V: Picking The Wrong Side
City of Heroes / Villains first paid expansion in a long while launches next week. Going Rogue is Paragon Studios’ big content update, aimed at getting back players who have left, attracting those who may have never played and locking in existing players as the competition continues to escalate. Unfortunately, I think Paragon has kind … Continue reading
DCUO Announces Pre-Order Packs, Then The Open Beta
DCUO does things backwards in my opinion, by announcing the pre-order bonus packs you get for putting your money down, followed by the announcement of open beta registration. Only by a few minutes, but it does seem backwards to me – theoretically pre-order bonuses are the kind of things you promote just before release, not … Continue reading
World Class Villains 