In the movie industry, if a studio is releasing a film they know will be savaged on release, it is a common practice to not let movie critics see it before it launches. This maximises the number of people who will see the awful film because they won’t be warned off by bad reports at … Continue reading
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Two Quick Points
Point 1: E3 is soon and Star Wars: The Old Republic is going to receive nothing but good press, probably even a few ‘Game of E3’ or equivalent titles. It’s BioWare, it’s EA, it’s Star Wars, it’s a hugely expensive title and no video game reviewing organisation wants to be left in the cold by … Continue reading
APB: Collecting Money Is Important
Although there are always cases of companies doing TOO well in collecting money from players, one of the quickest ways a MMO folds is if they can’t get enough income to keep the doors open. As such, putting thought into how that payment model should be structured is critical. Hellgate: London stands out as a … Continue reading